Reach customers and market potential faster
Explore two new time-saving features, helpful resources, webinars, and articles designed to drive your business forward. Here’s a quick key to help you navigate this content:
Crack the code on buying behavior
The Customer Segmentation Dashboard leverages two unique data sets: UberMedia’s Mobile Geofencing path to purchase data and Spatial.ai’s GeoSocial data. Real estate and marketing teams can use this data to identify geo-graphically based behavioral segments likely to be interested in your brand’s new site.
“God’s eye” white space analysis
Users can get tens of thousands of sales projections for real points of interest in seconds with Site Sonar. Whether you’re looking to expand into new territories across the nation or analyzing opportunities in existing markets, you can drill-in with extreme ease and accuracy.
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Webinars & Resources
As brick and mortar brands face a future of unprecedented competition, changing consumer behavior and cost pressures, they find themselves at a crossroads: Will they choose the right path to retail success, or fall behind on the journey?
Aroma Joe’s has developed a concept and a business model that is proving to be a hit with both customers and franchisees. The company was built on a foundation of serving up really good coffee and positive energy to the next generation of coffee drinkers. The tasty “fuel” includes coffee sourced from around the world along with their own unique infused blends. Aroma Joe’s owners, franchisees and baristas also pride themselves on energizing customers with personal, social and positive experience. That focus is embodied in the company’s three “Laws of Service” – No intercoms. No mistakes. No attitudes.
Enjoy this game-changing webinar. SiteZeus Founders Keenan and Hannibal Baldwin cover a radical new approach to location intelligence that puts brands in complete control of growth and optimization.
“Artificial intelligence is going to change everything, everything, 180 degrees…There is no way to beat the machines, so you’d better bone up on what makes them tick.” Mark Cuban, American businessman, and investor.
For the second time, SiteZeus finds itself placed among CIO Review’s 100 Most Promising Tech Start-Ups, which highlights innovative technologies that are making the world an easier, better place for humans and companies.
SiteZeus is leading this shift from predictive to Prescriptive-Led Growth (PLG). This methodology empowers restaurant brands and grants them higher levels of confidence. “PLG is empowering, explainable, dynamic, and real-time,” explains SiteZeus CEO, Hannibal Baldwin. “Instead of delivering a static, cookie cutter model to restaurant brands, PLG models run hundreds of permutations in seconds, taking every data point into account, and we do it inside one, single global model.”
With an accountable demographic still preferring to shop at brick and mortar shops in this digital era, it is a perfect time for retailers to think about leveraging location intelligence to maximize foot traffic. Here are specific ways to use location intelligence in retail business.
In the retail revolution, outdated customer segmentation tools are holding brands back. While census data and predictive analytics worked well until recently, they’re no longer the gold standard in location intelligence; this is why the news is riddled with store-closure headlines of top brands like Family Dollar, Sears, and Gap. So what's next? A.I. powered decision-making solutions. One of the many ways in which A.I. can help brands thrive is by enhancing customer segmentation so real estate teams can unearth deep insights.
Location Intelligence meets decision technology: SiteZeus leads shift into new Prescriptive-Led Growth era
TAMPA, Fla. (April 17, 2019) — SiteZeus is excited to be at the forefront of a transformative change occurring within the location intelligence sector. Its artificial intelligence-powered platforms are providing solutions that are helping introduce emerging and established brands to a new age of Prescriptive-Led Growth (PLG).
Growing a multi-unit franchise into an empire comes with growing pains. Having a winning concept isn’t enough anymore. Even those topping this year’s Emerging Brands list aren’t immune. Location remains a major success factor for brick-and-mortar brands.