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TAMPA, Fla. (December 3, 2018) — SiteZeus is pleased to announce a new data partnership with Spatial.ai that uses the power of machine learning to unlock a treasure trove of GeoSocial data to better understand consumers. This new data partnership represents the first psychographic partner and first social media data partner for SiteZeus.

Sci-fi depictions of artificial intelligence are everywhere in Hollywood, from the futuristic fantasies of 2001’s A.I., about a child-robot, and 2014’s Ex-Machina, about a humanoid A.I-enabled robot, to the classic A.I.-is-evil flick, 1984’s Terminator. With these sometimes frightening visions of autonomous machines taking over the world, it’s no wonder that many people find the whole notion of A.I. confusing at best and anxiety-provoking at worst.

When Johnny Brusco’s Pizza began to franchise in 1994, they realized their decades-old dream of bringing their authentic New York Style Pizza to as many communities as possible. Now, thanks to a new partnership with SiteZeus, they’re better positioned than ever to continue to expand to new markets and optimize their current locations.

Quickly understand what this unique offering is and if it’s for you. Keenan Baldwin, SiteZeus Co-Founder, and Robert Cherrington, SiteZeus EVP of Sales, walk us through the SiteZeus platform as well as the free proof of concept.

Flix Brewhouse Projects New Locations with Help from SiteZeus Flix Brewhouse, the world’s only cinema bistros to contain fully functioning microbreweries, is partnering with SiteZeus to bring their game-changing brand of entertainment to more locations than ever before.

Chronic Tacos is on a mission to bring their fresh Mexican cuisine and So-Cal vibes to more locations than ever, and they’re doing it with help from SiteZeus. Founded in 2002, Chronic Tacos currently operates more than 55 locations throughout the US, Canada, and Japan. Every Chronic Tacos is unique to its particular location, with original art designs and locally sourced ingredients—which makes understanding each new potential restaurant site critical to their success.

Fear of the unknown has haunted humanity since cavemen first walked the Earth. You would think that with the current pace of innovation and technological advancements we would be comfortable with change, recognize its benefit to mankind, and embrace it – not so! The simple reason is that we are comfortable with the status quo and our “don’t rock the boat” attitude. The best way to dispel those fears is by understanding the unknown. Artificial intelligence is a perfect example of that. So, let’s get started.

This year, SiteZeus had the honor of being recognized as one of the top ten tech start-ups in Tampa Bay by The Tech Tribunefor the second year in a row. We sat down with SiteZeus Co-CEO Hannibal Baldwin to get his thoughts on this recognition, as well as some insights into the challenges and opportunities the company faces as we head into 2019.

Today’s digital society is giving people an expectation for immediate results. People want it now, in real time. The same phenomenon is occurring among emerging brands and franchisors serving daily needs who have been encouraged to sell franchises quickly, in some cases without regard to necessary economies of scale in marketing and other support services. But what cost does that rapid expansion have on profitability and long-term success?

As a researcher and strategic analyst, I have on numerous occasions been asked subjective questions in support of the decision-making process for new store approvals; to which I have appropriately responded with a subjective response.

There is no question that tech has come a long, long way over the past 25 years. Computers, the Internet and smart phones have dramatically changed the landscape. Ironically, the way people accept, embrace and adopt technologies seems to have changed very little. There are those early adopters and first movers, and then there are those that let fear and doubt slow their decisions.

Investing in a franchise is an excellent way to build your own business under the umbrella of an established and trusted brand. However, as with any business opportunity, it’s important to ask the right questions before you make an investment decision.