Re-Thinking the role of Site Selection in Franchise Development

Franchise growth is more competitive than ever. FranDev and Real Estate teams are under pressure to secure the right franchisees and the right locations. Site selection technology has become mainstream, but success depends on how you use it. Too many brands are making costly mistakes with the data at their fingertips

In this webinar, we explored the most common site selection challenges for 2025, and four keys to avoid costly mistakes.

What we’ll cover:

• Why aligning real estate and franchise development speeds expansion.
• Leveraging competitive insights to make better location decisions.
• How mobile data insights can improve your site selection process.
• The power of customer segmentation when expanding locations.

Webinar details

• Date and time: Wednesday, June 04, at 2 p.m. ET
• Duration: 45 minutes + Q&A session
• Who it’s for: Franchise brands looking to optimize their sales and site selection processes