Author Archive: SiteZeus
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Lyden Foust, Spatial.ai
On this episode of Tech + Mortar, Lyden Foust of Spatial.AI, discusses the difference between asking questions and observing. He also explains the reasons of why two stores that look the same on paper are performing differently.
Savvy webinar: Get surgical with site selection, get Savvy
Enjoy the SiteZeus Savvy webinar as Keenan Baldwin and Daniel Black of SiteZeus, showcase our new cloud-based platform. If you’re an emerging brand, a broker, developer, or municipality looking to better understand the variables that drive site performance, you won’t want to miss this!
John Hamburger, Franchise Times Corp
On this episode of Tech + Mortar, John Hamburger of Franchise Times Corp., discusses how the restaurant space has evolved through the ages to what it is today. He also gives advice for restaurants to raise capital the right way to prepare for the inevitable.
Chains learn harsh lessons in NYC: technology is key to survival
New York City has long been the epicenter for retail and restaurant chains. Not only is it home to a huge consumer market, but it also has that “it factor” that attracts everything from flagship stores to pop-ups. Yet – for the first time in more than a decade – chains are closing more stores in New York City than they’re opening.
Chris Dull, Global Franchise Group
On this episode of Tech+ Mortar, Chris Dull of Global Franchise Group discusses the importance of understanding how policy and procedures that are put in place from the office are executable in the field. He also describes the lessons he’s learned over time and what he would do differently.
Jayson Siano, Sabre Real Estate
On this episode of Tech + Mortar, Jayson Siano of Sabre Real Estate discusses how he quickly grew from being the youngest broker in the company to top producer. Jayson also dives into the Real Sabre vlog and what is to come in the next season of the show.
Learn how to leverage GeoSocial data for quick customer insight
Enjoy the 6th edition of “Does data have a seat at your table?” focused on the addition of Spatial.ai, which tracks 8 billion conversations and has close to 100 social segments available in SiteZeus. Learn how GeoSocial data differs from Psychographics, and enjoy a live demo showcasing how easy it is to find your customers and understand their behavior.
How technology is changing brick and mortar retailing
The rise of the internet and the emergence of internet-based retail giants like Amazon have flipped the world of retail start-ups on its head. In the old world of brick-and-mortar retail, start-ups were launched according to a tried-and-true formula. New concepts were tested in high-traffic, historically proven retail markets. After the initial success of one or more test stores, a larger rollout in the test market followed. Once a brand saw continued sales success, they would expand to other markets and different regions, culminating in a national rollout.
Ryan Rao, Apex Franchise Development Group
On this episode of Tech + Mortar, Ryan Rao of Apex Franchise Development Group describes his growth in the industry. He also discusses key lessons he has learned in his time with franchising and real estate.
Upcoming webinar | How to leverage social media segments for rapid customer insight
Join us January 8th, at 2P.M. ET with GeoSocial data pioneer, Spatial.ai. We’ll be showcasing social psychographic segmentation live in SiteZeus, with a Q&A to follow. Social Psychographics dive into consumer behavior and preferences that help our clients better understand who their customer is, and where to find them.
Kevin Foreman, INRIX
On this episode of Tech + Mortar, Kevin Foreman of INRIX tells us about the future of self-driving cars. He also discusses how you can find industries that have more fun.
Join us at the Upcoming Restaurant Finance & Development Conference
The Restaurant Finance & Development Conference is all about the business side of the restaurant industry. RFDC is a must attend event for restaurant company owners and executives. The conference is known as the restaurant “dealmakers” event where you will find the best networking in the restaurant business.