Author Archive: SiteZeus
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Biscuitville chooses SiteZeus to help fuel their location growth
Tampa, Florida (May 16, 2019) – Biscuitville Fresh Southern® is a family-owned restaurant chain that serves authentic Southern cooking that’s fresh, scratch-made and uses locally sourced ingredients. Biscuitville sets itself apart from the competition by being a brand that is rooted in Southern hospitality, with traditional recipes that are modern and unexpected. However, the company recognizes that, when it comes to location intelligence, it was time for a cutting-edge technology upgrade.
The Vitamin Shoppe’s financial analyst, Patrick Callahan
The Vitamin Shoppe, the New Jersey-based nutritional supplement retailer with more than 700 stores nationwide, is one of the many brands that have partnered with SiteZeus and embraced Prescriptive-Led Growth as their go-to-market strategy. Patrick Callahan, the financial analyst for The Vitamin Shoppe, recently spoke to us about the brand’s experience working with SiteZeus and its Prescriptive-Led Growth strategy.
Prescriptive-Led Growth: The Boom Restaurant Chains were waiting for
SiteZeus is leading this shift from predictive to Prescriptive-Led Growth (PLG). This methodology empowers restaurant brands and grants them higher levels of confidence. “PLG is empowering, explainable, dynamic, and real-time,” explains SiteZeus CEO, Hannibal Baldwin. “Instead of delivering a static, cookie cutter model to restaurant brands, PLG models run hundreds of permutations in seconds, taking every data point into account, and we do it inside one, single global model.”
Fuzz Wax Bar looks to expand with help from SiteZeus
When it comes to providing a fast, affordable, and well-done waxing experience, Fuzz Wax Bar knows all there is to know. Now they’re taking the guesswork out of understanding the factors affecting their business by partnering with SiteZeus.
Location intelligence boosting retail efforts
With an accountable demographic still preferring to shop at brick and mortar shops in this digital era, it is a perfect time for retailers to think about leveraging location intelligence to maximize foot traffic. Here are specific ways to use location intelligence in retail business.
Roy Rogers chooses SiteZeus’ Prescriptive-Led Growth solutions to fuel expansion
Tampa, Florida (May 6, 2019) – SiteZeus is pleased to announce a new relationship with iconic restaurant brand Roy Rogers. The Western-themed QSR chain has selected SiteZeus and its Prescriptive-Led Growth (PLG) powered solutions to support the company’s expansion throughout the mid-Atlantic and northeast.
Catapult Learning aims to improve student success by partnering with SiteZeus
For more than 40 years, Catapult Learning has made it their mission to provide education solutions that generate demonstrable academic achievement and better life outcomes for students, regardless of the learning barriers or other challenges they may face. And they’re turning to SiteZeus to help them learn more about the schools, students and communities they serve so that they can deliver better-targeted solutions that drive results.
Motor City Wash Works partners with SiteZeus to help customers find greater success
No one understands what it takes to build a successful car wash more than Motor City Wash Works. Since their inception in 2004, Wash Works has grown to become proven leaders in the car wash industry, helping investors find the right equipment and insights to build their businesses. And now, thanks to SiteZeus, these insights will include best-in-class, analytics-driven location information as well.
Mo Asgari, Monkey Group
On this episode of Tech + Mortar, Mo Asgari, President at Monkey Group, helps us answer “what is a leader’s true job?”. He also gives us a five year outlook on the off premise and explains what is going to happen to those 30% fees that third parties are charging.
How Customer Segmentation can drive better location-based decision-making
In the retail revolution, outdated customer segmentation tools are holding brands back. While census data and predictive analytics worked well until recently, they’re no longer the gold standard in location intelligence; this is why the news is riddled with store-closure headlines of top brands like Family Dollar, Sears, and Gap. The question then is what’s next? The answer belongs to A.I. powered decision-making solutions. One of the many ways that A.I. can help brands thrive is with customer segmentation. It’s helping brands unearth never-before-discovered insights.
Prescriptive-Led Growth Webinar: A new age of location intelligence
Enjoy this game-changing webinar. SiteZeus Founders Keenan and Hannibal Baldwin cover a radical new approach to location intelligence that puts brands in complete control of growth and optimization.