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The future is now: How multi-unit brands are leveraging A.I. today

Whether we realize it or not, Artificial intelligence (A.I.) is starting to become a part of our daily fabric. From electronic assistants like Alexa and Siri to business tools like Salesforce and Gmail, A.I. has proved to be a powerful technology that helps improve the way we work and live. Listed below are ten examples of brands that are harnessing the power of A.I. to solve for some of their business challenges.

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Slideshare: How Site Sonar helps with White space analysis

White space analysis, the process that helps brands identify new and existing untapped market potential, used to take months. In this SlideShare, you’ll learn how you can cut that process down to minutes—and get unprecedently precise results—with SiteZeus’ Site Sonar solution.

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Slideshare: How multi-unit brands can identify customers in seconds

These days, it is not enough for multi-unit retail brands to classify and find customers with demographics alone. Same goes for psychographics, loyalty data, and even purchase data. There’s something missing from the puzzle…

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What makes your customer tick?

One of the fundamental building blocks for any business is knowing who your target customer is. While traditional data sources like demographics and psychographics help to give that customer a face with information, such as age, ethnicity, income, and education levels, these only reveal a part of the picture.

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Retail brands look beyond A.I. to solve for locations

“Artificial intelligence is going to change everything, everything, 180 degrees…There is no way to beat the machines, so you’d better bone up on what makes them tick.” Mark Cuban, American businessman, and investor.

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Thank you for stopping by at ICSC RECon 2019

Thank you for a successful ICSC RECon 2019! We hope you were lucky enough to partake in our #FREEcon Giveaway.

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Location intelligence boosting retail efforts

With an accountable demographic still preferring to shop at brick and mortar shops in this digital era, it is a perfect time for retailers to think about leveraging location intelligence to maximize foot traffic. Here are specific ways to use location intelligence in retail business.

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How customer segmentation can drive better location-based decision-making

In the retail revolution, outdated customer segmentation tools are holding brands back. While census data and predictive analytics worked well until recently, they’re no longer the gold standard in location intelligence; this is why the news is riddled with store-closure headlines of top brands like Family Dollar, Sears, and Gap. So what's next? A.I. powered decision-making solutions. One of the many ways in which A.I. can help brands thrive is by enhancing customer segmentation so real estate teams can unearth deep insights.

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Location Intelligence meets decision technology: SiteZeus leads shift into new Prescriptive-Led Growth era

TAMPA, Fla. (April 17, 2019) — SiteZeus is excited to be at the forefront of a transformative change occurring within the location intelligence sector. Its artificial intelligence-powered platforms are providing solutions that are helping introduce emerging and established brands to a new age of Prescriptive-Led Growth (PLG).

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Prescriptive-Led Growth: A new age of location intelligence

Enjoy this game-changing webinar. SiteZeus Founders Keenan and Hannibal Baldwin cover a radical new approach to location intelligence that puts brands in complete control of growth and optimization. To view this webinar, please tell us a bit about yourself.

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How to use mobile data to select restaurant locations

Growing a multi-unit franchise into an empire comes with growing pains. Having a winning concept isn’t enough anymore. Even those topping this year’s Emerging Brands list aren’t immune. Location remains a major success factor for brick-and-mortar brands.

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How Steve Jobs changed modern location intelligence

Retail chains that are benefiting from the tech revolution sweeping through the location intelligence industry owe a big thank you to Steve Jobs. Smartphones that millions of people now carry with them everywhere are allowing retail brands to capture more data and insights on consumer behavior and travel patterns than ever before.