Actionable insights for accelerated growth

TAMPA, Fla., Jan. 24, 2023 — Jack in the Box, a leading QSR concept, and SiteZeus, an A.I.-powered location-intelligence platform, recently announced a partnership designed to bring cutting-edge technology to the restaurant brand’s site-selection and market-analysis process.

You’ve proven your concept and are ready to expand your brand’s portfolio. Is it time to look into using a location intelligence platform?  We might be biased, but our answer is a resounding yes — and we know the emerging brands who call SiteZeus their market-planning partner would agree. Why? Because in this stage of […]

The rapidly growing Wings Etc. Grill & Pub franchise includes more than 75 restaurant locations in 13 states. And thanks to its experience delivering specialty chicken wings, brews, and pub food since 1994, the brand boasts a strong customer base. But with inflation on the rise, the Wings Etc. marketing team wanted to scale faster, looking to reach new customers with an offer for 70¢ wings. They selected six restaurants in the Evansville, Indiana, designated market area to participate in a corresponding Facebook ad campaign.

The Restaurant Finance and Development Conference unites business leaders from across the country to discuss topics relevant to restaurant brands of all sizes. The 2022 event will be held November 14–16 at Wynn Las Vegas and feature nearly 100 industry experts and 200 exhibitors. The impressive diversity of this group will lay the foundation for engaging discussions, meaningful connections, and lasting partnerships. And with sessions on everything from inflation, interest rates, and labor markets to dynamic pricing, deal structures, and new technology, there’s something for everyone.

One of the largest convenience chains in the Pittsburgh region, Coen Markets opened its doors in 1923 and now has over 60 locations in Pennsylvania, Ohio, and West Virginia. Much more than your average c-store, Coen offers a wide range of amenities that include state-of-the-art coffee bars; ice-cold beer caves; dine-in seating; drive-thrus; free air; and a full-service kitchen serving its famous chicken, pizza, pepperoni rolls, and hand-crafted drinks. Their unique concept has long been popular with the locals — and has generated lots of growth potential.

Grocery brands have weathered the pandemic better than most, with some even flourishing thanks to the steady demand for consumer staples. However, while some regional grocery stores may have maximized infill growth in their home markets, they still have lots of competition, including from more established big-box retailers.

TAMPA, Fla., Sept. 29, 2022 — SaaS companies SiteZeus and Spatial.ai have teamed up to offer growing brands a cutting-edge customer-segmentation platform: SiteZeus Market, powered by PersonaLive™. Equipped with unprecedented insights, marketers across all industries can now craft highly tailored campaigns and deploy them efficiently. The end result: an increased return on every marketing dollar spent. This new technology empowers companies to truly understand their customers by transcending the limitations of traditional demographic data and surveys. A brand can now identify, analyze, and target its top customer groups based on their real-time social media activity, online behaviors, and in-store visitation patterns.

Join us October 19 at 1 p.m. ET to explore SiteZeus Market! This segmentation platform transcends the limits of traditional demographic data, allowing you to identify, analyze, and target your top customer groups based on their real-time social media activity, online behaviors, and in-store visitation patterns.

An underperforming or poorly positioned store can hurt your average unit volume and cannibalize sales. With variables like changing customer demographics, moving competitors, new lease terms, and population movement, most brands — especially legacy ones — will need to embrace closure and relocation studies as part of a healthy market-planning strategy. Protecting existing revenue and maximizing market share is easy with SiteZeus’ closure impact solution, which uses mobile data to analyze customers’ paths to purchase and predict how their behavior would change in response to a store closure or relocation.

Adaptability is the hallmark of top-performing brands, which is why closure impact analysis forms a crucial part of strong growth strategies. The latest addition to the SiteZeus platform, this solution enables restaurant brands to systematically assess how store closures and relocations will affect their surrounding sites.

Attendees at this year’s Restaurant Leadership Conference had the unique opportunity to hear from our panel of real estate experts from Inspire Brands, Yum! Brands, and Cousins Subs.

ICSC Las Vegas — there’s no event quite like it. This premier networking and dealmaking conference features thousands of restaurant and retail leaders eager to discuss emerging trends, introduce groundbreaking products, and form lasting partnerships. Mark your calendars for May 22–24 to attend an action-packed trade show ripe with industry insights and innovations!